How to Apply

• A short paragraph explaining why you’re a good fit

• Any experience with:

• Marketing analytics

• CRM systems

• Reporting or dashboards

• Start your application with the word “Analytics”

 About the Role

• Marketing systems

• Attribution tracking

• Performance analysis

• Vendor accountability

 What You’ll Own

 Marketing Tracking & Attribution

• Ensure all lead sources are accurately tracked in GoHighLevel (CRM)

• Audit and maintain UTM tracking

• Monitor call tracking numbers and form submissions

• Identify and fix attribution issues quickly

• Maintain clean documentation of all lead sources

 Performance & ROI Analysis

• Track cost per lead (CPL) and customer acquisition cost (CAC)

• Analyze performance across channels (SEO, paid ads, lead providers)

• Deliver weekly performance reports

• Recommend where to scale, optimize, or cut spend

 Vendor & Lead Management

• Communicate with lead vendors and marketing agencies

• Track lead quality and dispute invalid leads

• Compare vendor performance

 CRM & Funnel Management (GoHighLevel)

• Ensure leads flow correctly through the pipeline

• Monitor automations and follow-ups

• Verify accurate attribution in the sales pipeline

• Troubleshoot system issues with vendors or support

 Marketing Operations Coordination

• Coordinate with:

• SEO agencies

• Paid ads teams

• Web developers

• Lead providers

• Ensure projects are completed and results are tracked